December Branding Workshop

Let’s go beyond your logo or identity.

Branding is about values, consistency, expectations, relationships, and reputation. It’s a promise to your customers.

It is your company’s soul.

We think of the soul as comprising the abilities of a living being: reason, character, feeling, consciousness, memory, perception, and thinking. Your brand also needs to encompass all of these abilities.

Clear, concise, and consistent.

In a noisy world, your message must be clear and concise. Consistency carries your business’ legacy unchanging from start-up to maturity.

Brand strategy drives growth.

Join us for an immersive and interactive two-session workshop that will lay the foundation for successful branding and sustainable growth.

“The branding process with Propr was a fantastic experience. Throughout the process Bob and Propr were excellent partners asking questions that really made me think about why we do what we do and what’s important to us as a company. Now when pitching clients, we’re using our values and brand foundation to attract the clients we want to work worth and more importantly who will be successful with us. We’ve also had greater success in attracting and hiring talent who share our values and mission. I can tell you it’s worth every dollar and more to know and live your brand.”

Stephanie Mellinger
President, The Mellinger Group

Unlock Your Potential

What’s Included?

Get ready for a fully interactive, two-day workshop led by Propr’s founder and branding guru. First, we’ll embark on a deep review of your business. Your day is filled with fiery discussion, thought-provoking exercises, and audacious ideas to position your brand using the brand foundation workbook. The deliverable is a value-packed report with eye-opening insights and actionable recommendations you can start using immediately.

  • Materials Review
  • Live Group Workshop in Towson
  • Fun Branding Exercises
  • Delicious Coffee and Snacks
  • Post-Workshop Report

Who’s Best Suited?

The Propr Workshop is perfect for smaller B2C and B2B companies alike. If you’re struggling with how to make your brand stand out, and ready to rise above the status quo in your industry, this workshop is for you. This will be an intimate group of participants that allows for engaging conversation and collaboration.

  • Clearly Deliver Your Message
  • Confirm the Brand’s Credibility in the Marketplace
  • Emotionally Connect Target Prospects with Your Product or Service
  • Motivate the Buyer to Make a Purchase
  • Create user Loyalty
  • Be Consistent

What to Expect

12/11 Build a Brand Foundation

8:00am-8:30am Introduction & Overview

8:30am-11:00am Build Your Brand Foundation

11:00Am-12:00pm  Group Review / Q&A

12/12 Connect with your Customers

8:00am-8:30am Overview

8:30am-11:00am Customer Empathy Mapping

11:00Am-12:00pm  Group Review / Q&A

Event Details

December 11th & 12th
8am – 12 noon

INSIGHT ConneX
28 East Susquehanna Avenue
Towson, MD 21286

 

Register Today

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