Brand Personality A common condition our clients experience is brand confusion. But they don't have to. What do you really give a shit about? Why? What pisses you off? Seriously, what's the story? These stories are the best way to make your brand stand out and attract the right people to it. Meanwhile, you'll repel the wrong people. That's how your market a brand to the right people and make real connections. Everything is Marketing In other words, everything you say, do, create, et cetera sends a message, that message is marketing. But the connection and feeling those things create, that's branding. No Competition Think about it, when you and your brand are your genuine and authentic self, you have no competition because no one can compete with you on being you. Lead with Authenticity Lead with authenticity to be happier and make more meaningful relationships in all aspects of life. Fronting or pushing a false narrative is silly, just keep it real and be yourself. 3 LinkedIn Tips Who wants to be more successful in making more meaningful connections on LinkedIn (and in life)? Keep it Real Are you striving or struggling to have clarity into what your brand honestly and authentically is? The Propr Brand Clarity Workshop can help empower you and your organization to be better by confidently clarifying who you indeed are as a brand. To sustain and grow your brand, this clarity matters. Your Rep is your Brand Your brand isn't a logo or a bunch of products or services. While these are part of it, your brand is your reputation. Good CEO's Sharing my opinion about building a strong and sustainable brand through good leadership and vision, and the role of the CEO and I'd love to know what you think. Messaging Is your company's messaging off, or does it not tell the right story? You are not alone. Wabi-Sabi Release yourself from the burden of striving for perfection. Brand Foundation Get the most out of your website redesign and marketing by building a rock-solid 4-part brand foundation. Positioning Let's talk about positioning your business to NOT be a commodity. January Propr Video As leaders, we understand evaluating & hiring the right agency for your business is a critical decision. Messaging Rant When the pandemic hit in 2020, we all cringed at companies who didn't update their messaging and came across as tone-deaf or heartless.